Cookie Policy
Last updated: Sept 28, 2026
Unless otherwise expressly stated, terms in this Cookie Notice have the same meaning as defined in our Privacy Policy.
I. Scope of This Cookie Policy
This Cookie Policy supplements the information contained in the Privacy Policy as it relates to MAXHUB’s Website . It explains how we and our business partners and service providers use cookies and related technologies in the course of us managing and providing our Website and our electronic communication to you. It explains what these technologies are and why we use them, as well as your rights to control our use of them.
In some cases, we may use cookies and related technologies described in this Cookie Policy to collect personal information, or to collect information that becomes personal information if we combine it with other information. For more details about our processing of your personal information in connection with our Website, please review the Privacy Policy.
II. What are Cookies and Related Technologies?
As is common practice among websites, our Website use cookies, which are small files downloaded to your device that allow us and our third-party partners to collect certain information about your interactions with our Website and related Services, and that improve your experience. We and our third-party partners and providers may also use other, related technologies to collect this information, such as web beacons, pixels, embedded scripts, location-identifying technologies and logging technologies (collectively, “cookies”).
III. What Types of Cookies We Use
In general, we use both first-party and third-party cookies. First-party cookies are set by us and our own Website. Third-party cookies are set by an external domain which is different from our Website.
Cookies can be either session cookies or persistent cookies. Session cookies are cookies which are deleted when you close your internet browser. Persistent cookies stay in place after you have closed your browser, for example, a cookie which tracks whether you are a new or returning visitor to the Website. Details on how long these cookies last are set out under the Cookie Chart below.
There are five types of cookies that we use, Necessary Cookies, Functional Cookies, Analytics Cookies, Performance Cookies, and Advertising Cookies. These cookies perform different functions as explained below.
A. Necessary Cookies
Necessary cookies are essential in order to provide you with the Services you request on our Website and in order that we can comply with our legal obligations, such as, our security obligations under data protection law. These are cookies always active on the Website. You can find the details on these cookies under the relevant Section of the Cookie Chart below.
| Name of Cookies |
Provider |
Purpose/Description |
Expiry/Duration |
Type |
| cconsent |
MAXHUB |
This cookie stores and applies the visitor’s cookie consent preferences and controls the display of the website’s cookie consent banner. It is necessary for the proper operation of the website’s privacy preference mechanism and is not used for advertising, analytics, or profiling. |
6 months |
First Party |
| acw_tc |
Alibaba Cloud |
Set by Alibaba Cloud Web Application Firewall (WAF) for web traffic load balancing, security defense, and prevention of automated scraping attacks. |
30 minutes |
Third Party |
| OptanonConsent |
Cloudflare |
This cookie stores and helps apply the user's cookie consent preferences, including the categories of cookies accepted or rejected. It also prevents the cookie consent banner from being displayed repeatedly. It is not used for advertising, analytics, or profiling. |
1 year |
Third Party |
| _cfuvid |
ZoomInfo |
Cookie by Cloudflare related to rate limiting and used to allow Cloudflare to distinguish individual users who share the same IP address. |
Session (Browser close) |
Third Party |
| coo |
ZoomInfo |
Clickagy cookie opt-out. Set when a user has requested to opt-out of tracking. The detection of this cookie will prevent targeting cookies from being set. |
12 months |
Third Party |
B. Performance and analytics cookies
Performance and analytics cookies are only used if you consent to them in the cookie settings. You can find the details on these cookies under the relevant Section of the Cookie Chart below.
| Name of Cookies |
Provider |
Purpose/Description |
Expiry/Duration |
Type |
| _ga |
Google Analytics |
Used to distinguish unique users by assigning a randomly generated number as a customer identifier to calculate visitor, session, and campaign data for site analytics. |
13 months |
Third Party |
| _ga_*(e.g., _ga_6GS99KT76T) |
Google Analytics |
Used by Google Analytics 4 to establish and maintain current session state, track user interaction events, and measure page engagement across data streams. |
13 months |
Third Party |
| _zitok |
ZoomInfo |
It's a first party cookie for maintaining a unique visitor identifier. This cookie is used for WebSights, FormComplete, Chat and Schedule products. It contains an opaque GUID to represent the current visitor. |
12 months |
Third Party |
C. Advertising Cookies
Advertising Cookies help us and other third parties to provide you with customized advertisements which may be of interest to you based on your browsing history and behavior. These cookies may track visitors on our Website and possibly also across other websites. The cookies may also allow for the analysis of the effectiveness of ads and add campaigns. Advertising cookies are only used if you consent to them in the cookie settings. You can find the details on these cookies under the relevant Section of the Cookie Chart below.
| Name of Cookies |
Provider |
Purpose/Description |
Expiry/Duration |
Type |
| visitor_id*(e.g., visitor_id963553) |
Salesforce Pardot |
Stores a unique, anonymous identifier to track prospective B2B website visitors across subdomains and associate website interactions with marketing inquiry leads. |
13 months |
Third Party |
| visitor_id*-hash(e.g., visitor_id963553-hash) |
Salesforce Pardot |
Stores a cryptographic security hash token used to verify the integrity and authenticity of the visitor_id cookie against tampering. |
13 months |
Third Party |
| lpv*(e.g., lpv963553) |
Salesforce Pardot |
Stores the Base64-encoded URL of the "Last Page Viewed" by the visitor to assist the marketing automation system with campaign attribution. |
30 minutes |
Third Party |
| pardot |
Salesforce Pardot |
Set to maintain an active session state while a visitor interacts with Pardot marketing forms and to check if browser cookie tracking is enabled. |
Session (Browser close) |
Third Party |
IV. How You Can Manage Cookies and Our Legal Basis
When you first visit our Website you will be presented with a banner which offers you a choice about whether to accept or reject Functional Cookies, Analytics Cookies, Performance Cookies, and Advertising Cookies. Our legal basis for the storing of information, or the gaining of access to information on these cookies as well as the related processing of your personal information is thus your consent.
u may withdraw your consent for our cookie uses that are not strictly necessary at any time with effect for the future via the button “Cookie Settings” in the website footer.
If you are from the EEA or the UK, the legal basis for the storing of information, or the gaining of access to information on a necessary cookies is the relevant provision under your national law which implements Art. 5 (3) s 2 of the Directive 2002/58/EC or the equivalent UK law. The legal basis for our related processing of your personal data is our legitimate interests, namely being able to securely provide and maintain our Services, or compliance with a legal obligation, where our processing is necessary for our compliance with a legal obligation under EEA or UK law.
Most web browsers allow you to directly block all cookies, or just third-party cookies, through your browser settings. Using your browser settings to block all cookies, including strictly necessary ones, may interfere with proper site operation.
V. Updates to This Cookies Policy
We will update this Cookie Policy from time to time. When we make changes to this Cookie Policy, we will change the “Effective Date” at the beginning of this notice. If we make material changes to this notice, we will notify you by prominently posting on our Website or through other appropriate communication channels. All changes shall be effective from the date of publication unless otherwise provided in the notification.
VI. Contact Us
If you have any questions or requests in connection with this Cookie Policy or other privacy-related matters, please contact us via
support@maxhub.com.
